Friday, February 18, 2011

Car Salesmen-Is the reputation deserved?

    Hello and hope you have been enjoying the nice weather we have had lately. When the weather changes from so cold to almost record warmth, it makes us think spring is right around the corner. We could still have some nasty weather (girls and boys state basketball tourney's usually bring out the bad weather), but we are getting closer to spring.
    I thought today I would talk about the car salesman and his or her reputation. We have all had to deal with the " Trust Me " car salesman. Pushy and full of promises- you know the type. In the past, car salespersons worked strictly on a commission basis…so they only made money if they sold you a car. Thus, they would say anything you wanted to hear whether it was true or not, made promises they knew they wouldn’t or couldn’t keep, glossed over or outright lied about material defects or problems, and tried to sell you on the pricier cars (more money for them).    
    Modern, more reputable dealers are going more often with the "no hassle, no haggle" approach where the cars are marked with a (reasonably) net price, and the salespersons get paid a salary plus bonuses for reaching a sales goal…not a commission where you as the buyer get pushed into a more expensive vehicle. The salesperson is still motivated to sell you a car, but it can be any car you want, as he or she gets credit for each unit sold, & not neccessarily for the dollar volume sold. There are still some of the less-than-honorable dealers out there, but they are gradually dying off as the consumer gets more educated.
    So let us look at the approach to car sales here at Black Motor Co. Our two salespersons at Black Motor Co., Brad and Jody, both DO NOT work on commission sales. They treat every customer as a professional should, with respect and honesty. They give you an upfront price, fair from the beginning of the sales process, so you always know where you stand. Jody and Brad aim to be fair with every customer on a one on one basis with no hidden agendas. Black Motor Co. Is a family owned business which has been around for 56 years. We are not looking to give our customers the shaft. We want your future business and we feel the best way to achieve that is to be honest and fair with every customer. Brad and Jody will show you this professional attitude. Buying a vehicle should be a pleasurable experience not like "pulling teeth". If you are looking for a new or pre-owned vehicle, Let Jody or Brad make your shopping experience for that vehicle enjoyable not painful.
    The winter sports season is winding down with state wrestlers on the mat this week. Good luck to all the area grapplers. Girls sub-districts are under way and the boys will begin next week. Good Luck to all the area team hoopsters. My team the Steelers lost the Super Bowl, but at least it was a decent game. Go to our twitter page and find the many links for Dodge Chrysler Jeep vehicles. The twitter button for Black Motor Co. is located on our website blackmotor.com. Also follow us on facebook at that site. It is a good way to keep up on trends and happenings at Black Motor Co. and the Dodge Chrysler Jeep family.

                                                      Fun in blogging

                                                      THE BLACKMOTOR WAY BLOGGER

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